Site selection is the process of assessing the suitability of a potential retail location and forecasting the financial return on that investment. By leveraging objective data and unbiased retail analytics, retailers are able to model the financial performance of potential locations with a high degree of accuracy. While the “gut instinct” approach to site selection … Continued
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Source: https://www.precisely.com/blog/location ... sformation
Retail Site Selection in a World of Digital Transformation
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