This has been a year of unprecedented change in the lives of brands and the customers they serve. Precisely, in conjunction with the CMO Council, set out to discover what brands should know to improve the customer experience in the new normal. To that end, we surveyed more than 2,000 consumers in the United States, … Continued
The post Critical Channels of Choice: COVID-19 Highlights a Failure to Meet Consumer Expectations appeared first on Precisely.
Source: https://www.precisely.com/blog/engage/c ... -of-choice
Critical Channels of Choice: COVID-19 Highlights a Failure to Meet Consumer Expectations
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